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Reelelle

Questions and answers

Everything about the subscription: the offer, reels, working together, billing and the contract.

The offer

What exactly do I get every month?

It depends on the plan: from 4 to 12 motion-designed reels, graphics, carousels, a cover for every reel, a posting plan with captions and hashtags, posting on your accounts, a weekly check-in and a monthly report. The full numbers are on the pricing page.

How is a motion-designed reel different from a regular reel?

A regular reel is usually a phone clip with text on top. In ours every element has planned motion: text comes in on the beat, the logo draws itself instead of popping up, transitions lead the eye to the offer. That is why the reel looks crafted even without any footage.

Do I have to film anything?

No. We build reels from motion: typography, your logo, product photos and graphics. If you have short phone clips, we are happy to use them, but they are not needed. We don't come over to film.

Which platforms do you post on?

Instagram, TikTok, YouTube Shorts, LinkedIn and Facebook. In Start you pick 2 of them, in Growth 3, in Pro 4. Every reel is prepared in the format that suits the platform.

Do you guarantee views or followers?

No. Nobody can honestly promise that, because it depends on the platform's algorithm and on your offer. We guarantee what is in the plan: the number of posts, their quality, the deadlines from the plan and a weekly check-in. The report shows what works, and we adjust the next month based on it.

Reels and content

Where do the content ideas come from?

From the kickoff call, your offer, the questions your customers ask you, and what worked in the previous month. You see every topic in the plan before we make it, and you can change it.

Won't the reels look like a template?

No, because every business gets its own brand motion guide: how the logo enters, the pace, colours, type and transitions. The reels are consistent with your brand, not with our effects library.

What music do you use?

Music a business can legally use. On business accounts part of the in-app music library is unavailable, so we pick tracks licensed for commercial use or sounds allowed for business accounts.

Who owns the finished files?

You do. Finished reels and graphics (MP4, PNG, PDF) stay with you after we stop working together, and you can use them anywhere.

Working together

What does the weekly check-in look like?

In Start it is a written weekly update with questions. In Growth a 15-minute video call, in Pro a 30-minute one. We go over what worked, what we change and what we need from you.

How many revisions do I get?

2 rounds for every reel and graphic. Most changes happen at the motion sketch stage, before the reel is made, so one round is usually enough.

Who posts the content?

We do, on your accounts and according to the approved plan. For that we need access to your accounts, which you can revoke at any time. If you prefer to post yourself, you get finished files with captions.

Do you reply to comments and messages?

No. Conversations with customers stay with you, because only you know the prices, dates and order details. The report shows which posts brought the most messages.

How soon will I see the first reels?

You get the plan for the first month within 5 working days of the kickoff call, and the first reels within 10 working days.

Billing and contract

What is the setup fee for, and why is it non-refundable?

The setup fee ($190) covers the kickoff call, an account review, your brand motion guide, an animated logo for reel endings and the first month's plan. It is work done up front that stays with you, which is why it is non-refundable.

How long is the contract?

3 months minimum, because that is how long it takes to see what works. After that the subscription renews monthly, and you can end it with a month's notice.

Can I change plans?

Yes. The change applies from the next month, because the current month's plan is already approved. You can move up at any time, and down after the minimum term.

Does working together longer cost less?

Yes. The subscription gets cheaper in steps for every stretch without a break: 3 months: 5%, 6 months: 10%, 9 months: 15%, 12 months: 20%, 18 months: 25%, 24 months and more: 30%. The discount covers the account's whole subscription, is recalculated at every renewal and does not apply to the setup fee. A pause moves your tenure by its length, and cancelling the contract resets it.

Can I put the subscription on hold?

Yes, once per calendar year, for 1, 2 or 3 months. You set the pause in the panel under Billing. It starts at the next renewal, and no earlier than the end of the 3-month minimum term. During the pause we don't post, don't prepare a plan and don't invoice, and your tenure waits and carries on afterwards.

Do you run paid ads?

We don't set up campaigns or manage ad budgets. In Pro you get reel cuts for ads in 4:5 and 1:1, ready to use in your own campaigns.

Show us your accounts.We'll tell you what to change in the motion.

Book a short call. We'll look at your profiles, tell you which plan makes sense and show you how a first reel could look.